research and analysis methods at chinacuity

Sources of Data and Information

Primary data is obtained through interviews conducted by the research team with key companies in the sector. The interviewees primarily include CEOs, marketing/sales directors, senior executives, industry experts, technical managers, end customers, distributors, agents, and resellers. For market studies, primary information is directly collected from end-consumer groups related to the subject of the research.
In addition, we use a large number of secondary information sources to verify the data or information collected.

Secondary sources primarily include sector-related news, corporate annual reports, nonprofit organizations, industry associations, government bodies, customs data, and third-party databases. Depending on the sectors studied, the secondary information sources may vary. Commonly used secondary information comes from news websites and third-party databases such as SEC filings, corporate annual reports, Wind Information (万得资讯), Guoyan Network (国研网), the China InfoBank database (中国资讯行数据库), the CSMAR database (csmar 数据库), the Bluebook database (皮书数据库), the Zhongjing specialized platform (中经专网), as well as the National Intellectual Property Administration (国家知识产权局), among others.

Data checks and verification

During the collection of primary data through interviews or phone calls, the research team compares and cross-checks the information gathered from multiple respondents. During the data validation process, a triangulation method is generally employed to assess the consistency of the information by examining data from both the supply and demand sides.

When validating data, the company typically applies top-down and bottom-up approaches to assess and verify the reliability of the data. Key product manufacturers are identified using both primary and secondary information. The sector's size (in terms of production volume, value, and other metrics) is determined based on these same sources. Market shares and segmented data proportions are also assessed and verified by cross-referencing the collected information.

All parameters likely to influence the market are considered in the study. A detailed and in-depth analysis is conducted, validated by primary data, and complemented by additional analyses to produce both quantitative and qualitative results.

Data Processing

Our research reports are based on a wealth of primary and secondary information collected by our research teams, using a combination of documentary studies and field surveys. They are grounded in industrial organization theories such as the "SCP" theory (Structure–Conduct–Performance), the "RBV" theory (Resource-Based View), the Dynamic Capabilities Framework theory, among others. Additionally, the reports scientifically and comprehensively integrate various models and analytical methods, such as SWOT analysis, the PEST model, and regression analysis, to examine the various factors influencing the industry. Our studies provide an objective and exhaustive analysis of elements such as the market environment, industrial policies, market size, the current state of the industry, competitive structure, technological innovations, market risks, sectoral barriers, as well as opportunities and challenges, thereby delivering high-quality insights for informed business decision-making.

We also conduct long-term monitoring and tracking of specific industries, analyzing supply and demand aspects, operational characteristics, profitability, the industrial chain, and business models. We integrate multidimensional data and information sources on industries, market companies, channels, and end-users to deliver in-depth sectoral market research reports to our clients. These reports offer a comprehensive and objective analysis of the overall current market capacity, competitive structure, segmented data, and market demand characteristics, while providing objective forecasts on future trends based on sectoral development trajectories and practical experience.

We have established a rigorous internal data processing and analysis system. After information is collected, our analysts organize and filter it in accordance with the company's methodologies and standards, leveraging their professional expertise. The final results of industrial research are achieved through statistical calculations and combined analyses.